• Grow Hispanic Market Share with The Why? Behind The Buy™ Insights

    With a population of 57 million expected to double by 2050, U.S. Hispanics present a key growth opportunity for consumer packaged goods companies and retailers.

    Acosta and Univision Communications Inc. released The Why? Behind The Buy™ U.S. Hispanic Shopper Study to provide valuable insights into shopper behavior and purchase decisions. The research report includes proactive recommendations to build business with the fastest-growing consumer segment.

    Acosta's Business Intelligence team can help clients develop strategic plans and innovative solutions to capture growing market share and win with Hispanic shoppers.

    4th Edition:  Hispanic Shopper Spending Highest in Three Years

    Hispanic shoppers are optimistic about their future and expect to be earning and spending more. By knowing how these consumers shop and make purchase decisions, brands and retailers can engage Hispanics and build incremental sales in a highly competitive environment.

    Read this FREE report to learn valuable insights about:

    • How technology drives spending   
    • The social shopping experience 
    • The lure of new products 
    • Why meals matter   

    Download the latest The Why? Behind The Buy U.S. Hispanic Shopper Study